I led a redesign of Etsy’s homepage, contributing to over $13M in sales growth.

Role: Staff Product Designer @ Etsy

AI tooling: one markdown file took product designers from blank Cursor window to working prototype.

Role: Staff Product Designer @ Etsy

I redesigned Etsy’s Collections feature, contributing to $46M in sales growth.

Role: Staff Product Designer @ Etsy

I created a north star vision and redesigned Etsy’s navigation, driving $22.2M in sales.

Role: Staff Product Designer @ Etsy

I designed the onboarding user experience for a new mental health portal.

Role: UX Strategy and Design @ flow14

I defined a successful zero to one approach for Qwally, a startup working with local governments.

Role: UX Strategy and Design @ flow14